Is creating a brand really important? Probably not, right? I could be making shoes and sell them to a company that can resell it; I still make a profit. But, I might be making less than I would have if my shoes were branded. Maybe people really like my shoes, but lack of identifiability means they can't find more editions.
I like web designing too. Branding on websites is a more simple matter, as it makes all the difference. I could go through an entire website for information, entertainment, news etc. What'll make me remember it (or be able to find it) would be the brand name in big, bold letters or the brand icon on every corner of the site. Basically, I think branding's pretty important.
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Aside from this website, Twitter is my favorite blogging website! It's nice and dark, easily-accessible, compact and engaging. I just wish they didn't make blue checks a paid feature!
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